Industrial Design and Mechanical Engineering student driven by a passion for designing products that combine thoughtful aesthetics with practical function.
Drawing on mechanical intuition, manufacturing knowledge, and user-centred design principles, he seeks to create products that work as well as they look.
- +61 416 984 667
- naruncheng@gmail.com
- Melbourne, Australia
Student Team Project
Monash Automation
2024
- — Graphic Design/Brand Identity
- — Student Team Project
- — Concept to Delivery
Monash Automation is a student engineering team at Monash University specializing in robotics, automation, manufacturing, AI and research.
A comprehensive brand identity package was developed, encompassing all print and digital media.
Oversight of the team’s overarching visual identity and direction of its presentation both within and outside the university were key responsibilities in this role.
Frequent attendance of outreach events necessitates branded exhibition displays and banners, which are crucial for enhancing visibility, engaging with the community, and promoting the team’s initiatives.
Team merchandise furthers brand recognition and creates a professional image.
A coherent social media graphic identity is vital for community engagement and maintaining a consistent online presence.
The Monash Automation logo features a sleek, simple design with the initials M and A subtly integrated, reflecting simplicity and innovation. The stacked logo pairs the lettermark with type in the Excon font. Suitable for formal use-cases to ensure clear brand identification.
Photos courtesy of Lachlan Dragovic.
- +61 416 984 667
- naruncheng@gmail.com
- Melbourne, Australia
Industrial Design and Mechanical Engineering student driven by a passion for designing products that combine thoughtful aesthetics with practical function. Drawing on mechanical intuition, manufacturing knowledge, and user-centred design principles, he seeks to create products that work as well as they look.